Ericsson's Unified Delivery Network
Find us on the Ericsson booth @ 1.D61
Unified Delivery Network (UDN) is a global strategic partnership platform that facilitates the collaboration between content and service providers together to create turnkey, value-added services.
Ericsson UDN is building the world’s first TRUE edge delivery network at WEBSCALE, driving performance benefits and cost efficiencies. Together, we create a global edge network that offers the highest performance to consumers. We are investing directly to deploy the core network and more importantly, bringing Content Provider and applications traffic to UDN. Video delivery is the first application we are launching on the UDN platform. UDN is evolving into an Edge Compute platform, capable of running distributed workloads and applications at the edge.
At IBC this year we will demonstrate how UDN is enabling the next generation consumer digital experience at the edge.
For Service Providers
Service Providers are the Backbone of UDN
REVEAL HIDDEN VALUE
The Service Provider is the key participant in the delivery chain, providing the last mile delivery to the end user. UDN made collaboration with service provider a key UDN feature. By banding multiple Service Providers together, UDN is able to create a multi-network delivery platform to provide content delivery functionality and other operator-centric capabilities that were once unattainable in the market.
CREATE NEW REVENUE STREAMS
Unlike a traditional CDN, UDN does more than just purchase bandwidth from network operators. UDN shares top-line revenues with participating Service Providers based on the amount of traffic they deliver on their network.
GAIN CONTROL OF YOUR NETWORK
Market forces – increases in OTT traffic volume and demand for private caches are causing service providers to lose control over their valuable last-mile access. UDN enables Service Providers to have an offering for large and small content providers to better monetize the last mile delivery, rather than deploy private caches for free.
For Content Providers
Content Providers, both big and small, have access to the same UDN services
DELIVER GREAT CUSTOMER EXPERIENCE
UDN is deployed deeper in the operators’ networks to build-out a leading global content delivery platform, providing high performance and consistent QoE to maintain user engagement and to reduce churn. Low latency enables adoption of next-generation consumer devices that require real time performance such as advertising, UHD video, IoT, and AR/VR solutions.
BRING TRANSPARENCY TO CONTENT DELIVERY
UDN provides true end-to-end transparency and actionable insight from content origination to service provider network, and finally, to delivery on the device. Visibility into content delivery provides better insight to end users’ consumption behavior and enables content providers todevelop services that best meet end users’ needs.
COLLABORATIVE EDGE NETWORK SERVICES
The UDN platform introduces high-value, turnkey operator functionalities that can be accessed by all content providers regardless of size to create market differentiation services. Future value-added services are defined by the collaborative efforts of both service and content providers.